- Every day, MIS reviews
network commercial rundowns for that evening’s primetime programming and
reconciles them with traffic provided by our clients. We immediately report any discrepancies or
product conflicts so that corrections can be made before airing.
- MIS works with all broadcast
networks on a daily basis.
- Network rundowns are compared to commercial schedules supplied by traffic agencies.
- MIS verifies that the correct commercial
is scheduled and appears in the correct position.
- Product protection is verified and brand conflicts are reported immediately.
- Pre-air commercial verification can reduce future “make-goods.”